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COFFEE & TEA FESTIVAL CREATES BUZZ IN NYC

April 8, 2008 – New York, NY – Starfish Junction Productions, producer of Coffee and Tea Festival NYC, is getting ready to pump caffeine into the veins of New York City residents and festival attendees at the 3rd Annual Coffee & Tea Festival: NYC. This international extravaganza is being held on Saturday and Sunday, April 12th and 13th, 2008 at the Metropolitan Pavilion, 125 West 18 Street, New York, NY. The event is open to the public and the trade.

“The two day festival will be a celebration of everything related to coffee and tea,” said Lynda Calimano, Event Producer. “It is quite a unique show in that it is open to the public and the trade”, she added. The international lineup of exhibitors is sure to delight all that attend.

Included among the featured exhibitors for the 2008 show: Tafu NY, ITO EN, Café La Paz, serendipiTea, micro-roaster Real Coffee Corp., Tay Tea, Nestle, Mighty Leaf, Sympatea, Ceylon Treasures, Biscottea, Soltazza, Tavalon, and Jalima Coffee. The show will also feature some extraordinary artists with extraordinary products including Cardew Design, Harshita Designs, and Theresa Kasun. Chocolate lovers will be delighted when they sample from Best Friends Cocoa and Cocoa Love.

The event offers two days of programming including classes/lectures/demos from well-known industry pros and pioneers. Programming highlights include Tea Blending by Nini Ordoubadi of Tay Tea, Coffee Cupping & Tasting hosted by Marcela Zuchovicki of Jalima Coffee, Afternoon Tea for Fun and Profit led by Ellen Easton, Cooking with Coffee presented by food historian and cookbook author Francine Segan, Kara Newman will demo some amazing coffee- and tea-infused cocktails, Japanese Tea Master Yoshikazu Tafu has journeyed from Japan to conduct a Japanese tea ceremony each day as well as a class called Green Tea 101. For the first time in NYC, The Korean Tea Culture Foundation’s director and tea master, Yoon Hee Kim, will perform a special demonstration of the Korean Tea Ceremony each day of the 2-day Coffee and Tea Festival. Attendance at the demos is included in the nominal, $20 all-day-pass admission fee.

To continue the fun and educational aspect of the event, Jill M. Sitkin, LMSW, from the Hudson Healing Wisdom School will be doing tealeaf readings for a small donation that will go to Cup for Education, the event charity. Cup for Education helps the poor and rural coffee communities of Central and Latin America build schools within their communities and provide the basic tools needed to educate the future generations of coffee farmers.

The event is also proud to have made arrangements with filmmaker Su Friedrich, to show her latest movie, Grounds for Change, which premiered at Lincoln Center earlier this year. It will be showed all day, both days of the festival.

Goodie bags will distributed to the first 1000 attendees each day and include samples from Adagio Teas, Celestial Seasonings, Chopsticks Magazine, Bali’s Best Candies, Wholesome Sweetners, World of Grains, and others. Tickets, which include sampling of the international lineup of coffee and tea exhibitors as well as attendance at the classes/seminars/demos, can be purchased at the event website: www.coffeeandteafestival.com.

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